So, I just read something interesting on Kotaku – they were talking about how basically at Leipzig, Nintendo gave them a booth tour that showed them that what was the “gamer” crowd is no longer Nintendo’s target market.

Now, I think that’s great – I think it’s utterly astonishing that Nintendo’s gotten grandmothers and such into gaming. Amazing. And a lot of companies are thinking, “Oh, man! We didn’t invest enough in the Wii! Spend spend spend!” But what’s interesting to me is that if Microsoft sells 6 million 360’s to people who will buy, on average, say, 15 games, Nintendo sold 7 million Wiis to people who over the last 10 or 20 years have bought a grand total of one game. Wii Sports.

Now, I don’t doubt that Nintendo will find the Nintendogs or the Brain Age of the Wii, and they’ll sell a ton of those to grandma & grandpa. But the EAs of the world who are thinking, “Crap! We’ve missed the boat!” – what happens to them? The people who’ve bought the Wii aren’t going to be interested in Medal of Valor 8. They’re just not. And if EA or whoever expects to sell to this crowd, I shudder to think what’ll happen when they realize that these are people who will buy maybe 1 more first party game in the course of the console’s 5 year lifespan and not a damn thing else.